This week is all about keeping clients and what we need to do to make sure they stay with us 16-24 months 😎
Today, is an overview of everything we’ve talked about so far 💪
Before we dive in, I’d love you to come & join us inside our FREE Facebook group? 😎
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Let’s dive in ➡️
On Monday Paul Oldham talked all about what he does in his own business and how he’s progressing post lockdown
He spoke all about understanding your target audience
Their desires, their needs, their wants 😇
And this makes it so much easier to create the perfect programme for them
This is how you keep them motivated, supported and happy
The rewards and events they want, the family feel of your programme
They won’t leave because they have built so many connections
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Tuesday I shared 5 things we do to keep our clients at DKnine
We spoke about:
➡️ Resetting goals – we want to keep resetting them, lifting the bar, creating something new to focus on and challenge them
➡️ Building relationships – making sure you know loads about them. People love it when you remember details of their lives
➡️ Fitness studios – don’t complete them too soon! We bring in new equipment every 6 months. Our clients get excited, they put in requests and they really feel part of the gym
➡️ Scheduling events – take people outside of the gym. This will give them dates to work towards and encourage more friendships
➡️ Rewards & surprises – give them things they aren’t expecting. They will feel appreciated
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Then on Wednesday we spoke all about understanding their journey
Say they are on a 6-week front end offer
We have welcome packs, vouchers, gift bags, nutrition courses…and loads more
But we don’t want to give them all at once
Overdo it and people will feel overwhelmed and confused ❌
Drip feed everything you offer 😎
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Finally, on Thursday we spoke about moving beyond our FEO
Every 3 months, make sure you’re giving them a new challenge, new target, new reward
Inspire them, motivate them
Plan their journey with you up to 24 months
Keep moving forwards!! 💪
THIS is how you make sure clients stay with you long-term 👏
David 🙂
